Be honest with yourself and don't let your passion for the business overrule good judgement. You will need as detailed a business plan as possible to get any funding(assuming you are not self funding).īy the time you finish your business plan you will know whether or not its a good idea, and perhaps how to tweak a bad idea to make it good. Talk to other homebrew store owners in distant states that are similarly rural(it sounds like you are) and ecommerce based stores to get a feel for what you can expect ect. My advice would be to create a business plan, and spend A LOT of time being very careful to get reasonable numbers to base your assumptions on. Flash to today and there are two locations the original in. Just letting you know its not easy and chances are you will fail. The shop itself opened in 2010, and then a one-barrel system and small taproom came in 2012. You also have to love it because you will be spending way more of your life with this business than anything else for the foreseeable future. If youre interested in how to sell home brewing supply, or selling home brewing supply online, you can use this page as a guide for everything youll need to know. If you didn't know, 90% of all business fail within the first 5 years, those are not good odds and you need to have a smart plan to start and then fight and claw your way to steer clear of failure. Starting a home brewing supply shop requires a great deal of effort, dedication, and most importantly passion. If you admittedly don't know homebrew or business that well, you need to tread lightly or find someone who knows both to partner with you. The long in short of business is you invest in what you know. A must would be having a booth at all local craft beer events. Perfect Brew Supply located in the heart of Lake County Illinois is a premier supplier of home brew supplies for both beer and wine. You could also go to the local club meetings and hand out hops or give a local charity event a few beginners kits that they could auction off. No fancy commercials but ads are cheap in small local papers, social networks are cheap(if not free) way of getting your name out there. Try to find a place near a major artery in your area.Īlso advertising is key. Since people are going to be coming from a good distance, they will not want to take a bunch side streets and what not to get to your shop. Louis which is a pretty good sized area there is only one true "home brew store" is location. Also check with you potential venders to make sure you could even get their product I have heard some venders will only sell to so many stores within a designated area. You could open an incredible brew store which I'm sure you would but if you don't have a customer base to keep cash flowing then you won't be open long. We ourselves have four homebrew shops in CA and of course, we want to be your online homebrewing supplier. In the wake of the pandemic, we're seeing many local homebrew stores closing. The first thing I would do is get an idea of how popular home brewing is in your area my advice would be to check all the local clubs that should give you a decent idea of potential customers. MoreBeer Note This topic is one that is near and dear to our hearts.
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